Hello. My name is Andrew Sabatier and this website is my public-facing professional portfolio
My core competency is brand identity design. You'll get the best working with me in the related and overlapping areas of business strategy and brand strategy. I’m not a business strategist or a dedicated brand strategist but I know what high calibre brand strategy looks like. With this in mind, I can supplement as well as augment strategic brand thinking. To get a better idea of what I do see my skill-set as listed below
I champion a unique approach that handles brand as operating system. This takes the idea of brand as organising principle to the next level and to its logical conclusion
A proprietary brand-oriented language to better create and manage brand experiences also supports my approach. This involves thinking about brands as sets and nested sets of brand-marks that fall into three categories: material, linguistic and gestural
Theoretical thinking about brand creation and management aside, the proof is in the pudding. To see more about what I do for business please take a look through the brand identity work that I've developed
Brand narratives
Display typefaces
Brand messaging
Presentation copywriting
Tone-of-voice ideas
Packaging brand visualisations
Advertising concepts
Presentation visuals
Brand books
Pre-branding
Brand-ideas
Business descriptions
Compiling & supplementing
brand strategy documents
The linked items above (*) are as presented on this website and not exhaustive or exclusive. For example, advertising concepts and packaging brand visualisations do not have a dedicated menu section and appear within some of the featured brands
Please contact me if you would like to see examples of listed items not featured